Hallmark Studio is my web design studio, built to showcase my work and position how I approach modern websites: clean, fast, and conversion focused. I designed the site as both a portfolio and a sales tool, with clear messaging, a structured narrative, and a layout system that makes the work easy to scan.
The goal was to create a simple, confident brand presence that feels premium without being loud. Every section is intentional, from the way projects are presented to how the service offering is explained and how the site drives visitors toward starting a project.
What I designed and built
A full studio website with a clear structure and navigation
Brand identity foundations including logo, type, color, and tone
A repeatable layout system for case studies and future updates
Conversion focused CTAs and page flow to guide inquiry
Hallmark Studio is an ongoing project and a home base for my work. It represents the standard I want my client projects to meet, and it gives me a space to continue refining my process, visual style, and storytelling as a designer.
